Client Industry

Telecom Industry

Organization Size

100+

Solution

Electrical Safety Induction

Challenge

  • Cultural Barriers

  • Time-Consuming Processes

  • Redundant Induction Program

  • Lack of Proper Training Methods

One of the companies from the telecom industry faced the challenge of bringing globally acceptable safe practices to their Indian operations.

There was a serious cultural divide in adopting some of the global best practices for safety. The client was looking for a solution that would allow them to reach out to its workforce in a manner that was not just acceptable but also create a lasting and productive impact.

The clear objective was to achieve substantial results in terms of productive outcomes and reduced injury rates. After much internal deliberation, they approached TECH EHS. After a strict evaluation process, they identified TECH EHS as a credible source for providing an answer to their pressing issues. It was jointly determined that a customized movie would be an ideal solution to communicate the gravity and criticality of safety practices when working on cell sites.

But the movie was to be played across the length and breadth of India. Hence, while adopting global best practices, the movie needed to communicate in the local (native) language for some of the workforce to absorb. The prevalent practice was a 6-hour induction using photos (images) and a PowerPoint presentation.

The induction required qualified trainers who could pass the message to the audience(s). They observed that the induction program was becoming redundant and boring, which made the audience ignorant and, hence, negligent.

Solution

  • Used Actual References

  • Creation of Highly Engaging Course Content

  • Multilingual Capabilities

  • Explained Electrical Guidelines Precisely

TECH EHS’s knowledge (domain) leaders identified the key areas that required immediate attention when dealing with induction programs.

Based on the prevalent presentation (provided by the client for this purpose), there were clear areas that could be easily customized and communicated through animation.

For example:

An incident that had occurred at the site and injured the workers

  • A technical diagram was an essential element that was strongly communicated. (It was shown through an image of a line diagram in the prevalent presentation)

  • The importance of the permit process for undertaking tasks at the cell sites

  • General safety guidelines for those working alone at the cell sites

  • Critical tasks related to information like working alone, working in the rain (or in the presence of water), adequate ‘earthing’ required etc.

Having identified these areas, TECH EHS set about weaving the subject into a cleverly developed script that would evoke meaningful responses from its audience. For this purpose, humor, shock, sadness, and a sense of family well-being were included in the movie to make it interesting and productive. The movie and its content were slotted into the presentation at key points, and later on, a summary of all the subjects covered in the induction was replayed right at the end.

Outcome

The induction program was reduced to 45 minutes from the prevalent longer duration. This provided adequate time, resources, and cost benefits to the company.

The client was satisfied with the final output and has been using the tool effectively at its various locations across India. They have received encouraging responses from the ground-level workforce about the movie.

The audience was able to understand the gravity of the events easily and hence, it remained in their minds for a longer time. This allowed them to change their overall behavior and become more aware.

Benefits

Multilingual Capabilities
Real-Life Relatability
Easily Understandable
Engaging and Interactive

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